Top 10 Small Business Tips During a Recession

Whether you believe we are in a recession or not, the economy on shaky ground right now. And if it continues downward spiral, your company is prepared to weather a recession?

Here are 10 tips for dealing with a recession for your business:

1) Cut costs carefully. Once the economy begins to slow, many entrepreneurs think they have lowered the cost. But this is a short term solution. Only cut costs or reduce your prices if it does not harm yourBusiness later. You can always lower your price - but you can not always increase your price.

2) Think Sub-contractors - especially if the cost of health care are a burden for your budget. If you have employees, consider them to walk in sub-contracting. There are very affordable, month to month, video web conferencing services that enable you to have in close daily contact.

3) Advertise, Advertise, Advertise and, during the last recession, McDonald's fasttripled their advertising campaign at a time when its competitors, Burger King, were cut back. So, although this may counter-intuitive, a recession at the time to increase your marketing. Hard economic times weeds out of your competition left the field wide open for you.

4) Plan Long-term: The Japanese are known in advance to plan their strategy to 15 to 20 years. They follow the path of the tortoise to win the race. And it works! RememberMarketing is a marathon, not a sprint. Keep marketing every month, month after month of not stopping and starting on a whim.

5) Select your marketing techniques wisely. You should keep, what kind of marketing-business venues will bring you the most. Reduce or eliminate the marketing techniques that do not pay off for you, or to correct so that they do to increase leads and sales. And consider some form of direct marketing, where you can test specifically, without target marketsBlow your hard earned budget.

6) Revamp your marketing tools. For the marketing techniques you are working for, this could be tools for time to renew your marketing. Could your sales people use more training to close the deal? Online training cuts costs and time.

7) Automate wherever you can. Find ways to automate tasks in accordance to reduce the workload on all staff members and your. What did you do it manually that a computer system can do for you? Take a lookin all processes and see if there is a computer solution to these time-wasters.

8) You spend your time on what really matters. Have you ever heard the 80/20 rule? It is a proven fact that 80% of the company's 20% of your customers. How to treat your best customers like royalty. Spend 80% of your time focusing on marketing and deployment of your product or service.

9) from old to new. Because raw materials were scarce during the Second World War, the peoplewere asked to "make do" an element, rather than just replace. Consider your own issues you really need a new computer, or you could somehow upgrade your existing one for less money? Need a new phone or you can by with the old for a while?

to reduce the storage 10). If you sell a product, and you think to reduce your sales go, this level could be a good idea to reduce to replenish stocks and not the same. This is a riskyStrategy (what if the recession lasts only 6 months?), So be sure you know exactly when the economy back on how long it will take to replenish stocks.

Now is the time, a plan for dealing with a recession is to have. It does not matter if we're in a recession now or not. These 10 tips for preparing your company both good times and not so good times.

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