World McDonaldization

McDonald's is the market leader in the fast food industry. For years, their philosophy, which has good food at reasonable prices on a surprising growth in the world. This led to the creation of new jobs and economic benefits wherever shops located. McDonald's uses marketing and strong management practices of sound to make sure they do not lose their position in the fast-food restaurants. McDonald's is a business huge and has many effects on society, both positive and negative.

The McDonaldization of the American nation has created many new jobs. However, there is a negative stigma of jobs that McDonald's offers. A job at McDonald's is often seen only as a career is a job that might be. Although the majority of jobs in all fast food restaurants are seen negatively, critics McDonald is the leading fast-food restaurant, and so most of it falls on. There are a lot of complaints aimed at> McDonald's for their low wages, but McDonald's has a central role in this society to work with people if they need it. On the site of McDonald's there are a variety of jobs, workers are offered on average, the jobs and this is coupled with a list of skills that a person must be able to do the job properly. This power is very low and can be satisfied by the vast majority of the American public.

Most AmericansWork View from McDonald's than a job, the teenager a start in the world of work, but do not expect that this teenager, who work for more than a year from McDonald's. People, the Job Service food teenagers McDonald are seen while they are not having a job is pleased to know that even if the job in a McDonald's as a teenager, not people who work for you ask for more work area, and they get hired. They know that most likelynot have a career at McDonald's but I'm glad that McDonald's gives them the opportunity to make money and do work experience. In America, a job at McDonald's is searched but this is not the case in many parts of the world. Rarely foods are the middle-aged adults, in a McDonald's in the USA, if not management, but in some countries with a job at McDonald's offers a secure salary and a secure future. Americans tend toforget that there are other people in the world would be grateful for a job that pays four dollars per hour is not silent McDonald of seven dollars an hour or more that people are paid in the United States. In the U.S. McDonald 's restaurants are not so nice to see, they spend an average food for a reasonable price, and this keeps the public coming back for more. But in the poorest parts of the world has seen a couple of McDonald's, a gourmet restaurant and a job therewould be the people who live style enormously.

McDonald's is a pioneer in the fast food restaurants and offered jobs in one of his joints are similar to those in other fast-food burger. If a person to roast person was hired by McDonald's are more likely to be initiated. This person is responsible for all the French fries and roast other processes in a day. So either they are trained how to beBurger or as the front against the people. Males are usually trained in Burger to make fast and efficient, while women generally in the form on the front counter and registers. You can print faster for employees to work when the orders come through many large. McDonald's to maintain a reputation that reflects the time in clients' ability to serve its food in very little. If a person has been working for McDonald's, they earn only a fewSkills from their jobs. You may think that learning how to make french fries and hamburgers, but it is not the case. The chips are pre-packaged and frozen foods, and do all employees have to push the oil drops and a key to start a timer. Patties are descended from the freezer and barbecue, and then turned over when the timer is activated. Whether flipping burgers and fries can be dangerous, as the hot oil in question is often splashed on theWorkers weapons causing pain and skin discoloration. It does not take skill to do homework is eating at McDonald's and other requirements of the process to take only a little more 'skill. Working at McDonald's can teach a communications person, but more than likely, the workers are parroting what his boss told them to say. The article "lure" young fast food for work, published today in the United States show the dissatisfaction of McDonald's employees,mainly because of the uncertain conditions and fats. Working at McDonald's does not teach useful skills that other jobs can be easily applied, and these jobs can be dangerous. McDonald's has good food for a low price, and this is something that American consumers concerned.

McDonald's has a high popularity among many Americans. The golden arches are a symbol of one of the largest structures in place in America, fast food. Since McDonald's was first time in 1940 in San Bernardino, California, was inaugurated, his goal has always been to promote its fast service and good food. It 'already has some great slogans and advertisements for McDonald. Some of his most famous are been in recent years. Slogans such as "two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun," "You deserve a break today", "I'm Lovin 'It", and more Recently, "McDonald's Dollar Menuaires (> McDonald's). These slogans serve as a gateway between McDonald's and its customers. It 's the way McDonald, their names.

Many other ways to go to McDonald's to promote their business was the participation of so many different aspects of life. Type of McDonald's trying to prove each is for consumers who come to McDonald. I'm sure there is someone at McDonald's, that would be willing to have customersMarriage of their business, if there is someone willing to do so.

McDonald's spends much of his money for operations and good public relations to keep her business going. He also several times that the bad publicity could damage their business was. Critics at the forefront of the anti-McDonald's. Critics do what they do best to criticize. A good example of bad publicity, the film "Super Size Me" Morgan Spurlock, in 2004. Morgan Spurlock spent30 days of eating nothing but McDonald's for test results. All agreed, including three doctors, a nutritionist and a spokeswoman for McDonald's said that McDonald's food is bad for you. This film is definitely a bad publicity for McDonald's. This is one reason behind their marketing for their new line of premium salads and sandwiches. But it turns out, this new line of food is just as unhealthy as all their sandwiches, butdue to good marketing skills, which McDonald's has used, people do not know that these foods are so bad for the next menu item.

No matter what industry you are in, is always a good idea to have a solid marketing department are on the payroll, because this office is your ticket to your customers. If consumers do not think the product is needed, then you're dead in the water. McDonald's has noticed and taken fullAdvantage that if. With the economic principles McDonald's prides itself on its marketing campaign could.

Economists who share the study of industrial organization of markets, four types of monopoly, oligopoly, monopolistic competition and perfect competition in McDonald's is the monopolistic competition. Monopolistic competition, oligopoly as a market structure that lies between the extremes of perfect competition and monopoly. But compared with the few oligopoly suppliers in the market, many companies are competing for the same group of customers in monopolistic competition. Each company produces a product that is at least a little 'from those of other companies. So instead of a price taker, each company has a sloping demand curve. And companies can (or exit) of the market without restrictions. Thus, the number of companies is part of the domestic market until economic profits to zero.

Like other types of businesses,> McDonald's wants to maximize profit. Profit is a business, total revenues less total costs. The total revenue is the amount the company to sell its production and the total cost is replaced, the amount that is worth to buy inputs. Therefore, can benefit from higher overall increase in sales, reducing the total cost, or do both.

Here are two interesting approaches that McDonald's uses and tests in order to increase its profit. The first is the employee of outsourcing. IfThey take orders over the drive-thru window, people are talking about are not those of the saga, but those who are in India. After ordering, they will enter your commands to the computer and then the orders are automatically linked to the franchisee, where you are now on both destinations and software are sent. It does not have to staff for inclusion in order its affiliates, where are the salaries of the working set up. It takes people in Indiawhere wages are much lower than most other countries. Therefore, McDonald can save workers most of its costs.

The second approach is through the order-taker on automatic machines. McDonald's is working with it. Two prototypes of custom kiosks are already being tested in the laboratory of food research company in a suburb of Chicago. And a McDonald's franchisee in Wyoming, Mich., outside Grand Rapids is the third test. The kiosks do more than save the people live. Youand the customer an electronic slide to order more. He wonders if customers, "Super Size" as a meal, that is way too many chips and buy a bigger drink. The machine also proposes the appointment of a dessert.

A former Canadian McDonald's franchise, equipment installed in a few years ago independently discovered automated, so automated that the average worker was $ 1.20 higher than that placed them. Mr. Berg will install the kiosk order the game as his restaurant's PlaceService for parents who do not want their children to leave at noon. Instead, they simply step up to the car, a colored box slightly smaller than a cell phone to activate their meal selection on a touch-screen and set bit 'of money to pay for food. An employee takes their order and amendments thereto. Ms. Howard, a spokesman for the chain stresses that the whole concept of automation is an experiment. "It 's still early in the game to know if it would work," saysshe says. "We have to see how this integrates with our business behind the counter."

There are many different approaches and strategies that McDonald's used to be. If then, what is the result of these efforts? From 1996 to 2006, in 11 years, McDonald's total sales is nearly always rises in a straight line. But in 2001 and 2002, not so great. In 2001 and 2002, net income will drop significantly. One of the main reasons is their public image as a supplier ofFat, unhealthy food with growing concern about obesity. It results in fourth quarter 2002 loss of $ 343,800,000, the McDonald's first quarterly loss in 38 years as a public company. However, all income than its two competitors, Wendy's and Burger King, McDonald's, this multinational group is much higher total turnover and net profit.

McDonald's has shown a world that has a winning strategy for its clients with cheap foodshort time. But the job that offers the average worker is not satisfactory and do not have employees with practical skills to other work environments. McDonald's has many jobs that many people do, and McDonald's has succeeded in opening several new restaurants due in part to their marketing genius. Although McDonald's serves many good causes of society its harmful practices in certain areas of society to bringwe conclude that McDonald's, America has a largely negative impact many countries, especially.

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