Company Focus - McDonalds

With all the constant bad news we hear every day if not every hour, it is always nice to find success stories in the investment world - a follow-up on my post about Black Berry, the risks associated with cross-border transactions and in case Blackberry involved in ongoing fighting is exposed to them.

Regardless of where you live in the world, McDonald's is a brand that most have heard of it - it is the restaurant of the Big Mac or Burger Ronald McDonald had a hugeglobal impact - the company is in 119 countries with over 31,000 restaurants, serving 47 million customers and fantastic day. Over the past decade, McDonald's has undergone a massive transformation of the brand - from the menu options in adding style cafes and Wi-Fi. The epidemic of obesity in a position to offer McDonald's menu as healthier and more attractive to a wider range of consumers. The conversion has been a phenomenal success driving an increaseThe visits and sales, a stock price that has gone almost 147% over the past 10 years and a 18% increase in market share in the United States. And 'one of the few U.S. companies that showed growth during the current recession.

McDonalds probably has more success abroad than in the United States. In Europe, where the recession has been so intense (if not more) than the U.S., 41% of all sales now coming from a region (from 33% in 2000) - in fact, France is home to the most profitableMcDonald's in the world. also has the distinction of one of the fastest growing regions in France -. McDonald's over the past 15 years of constant McDonald, increase in foreign countries are now responsible for 65% of total revenues. While the world was a McDonald's latest entry in developing countries to make rapid progress. From my point of view, there seems to be a McDonalds on every corner in KL - and are always full.

One of the reasonsMcDonald's is always a great field was the fact that nearly half of the country and 70% of the construction of his franchise down. I thought McDonalds one of the world's largest landlord - even if sales fall McDonald's has a steady stream of increases in rent from his franchise.

While remaining critical of obesity on McDonald's and the company has managed to changing environment is remarkable. You only need to look at rivalBurger King to see how McDonalds has been successful.

Like McDonalds continues to expand (supported by a strong balance sheet) shareholders can continue to reap the rewards.

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