A great lesson on your marketing McDonalds Photography - Part 2

In Part 1 of this article, I wrote to say that one of the keys to the success of McDonald's - their systems. And as a photographer, we must study their example and institute more systems in our company.

At McDonalds you to systematize everything from management practices all the way down, how many cucumbers go to a hamburger.

If you missed from the article, go to "a great lesson on your McDonalds marketing photography."

A portion of theSales system that they use is called the "six words".

Maybe it has to do with the fact that () in the United States from each of eight persons in the workforce, has at some time worked at McDonalds doing, but many readers have sent me messages of my photography marketing newsletter on the "six words".

It seems to have been indelibly ingrained in their psyche!

But the most important thing to remember is the "six words", the effect is has on the bottom line. In short, itimproved sales ...

DRAMATICALLY!

What are the "six words"?

"Do you want fries with that?"

Because of the system, because each customer is asked this question, sold Mcdonalds 1 / 3 of all French fries sold in restaurants in the U.S.

The system has worked for them, we make it work for us!

There are many types of up-selling, we can use in our photo studio ... try to upsell with straw mats and frames, upgrading to larger sizes, different surfaces --etc. - what you should do - but I want it even easier.

Let's start our own "six words" mantra! How about this? Buy From now on, no matter how much or how little our customers, so we write the order, let us ask this question. "Would you like a wallet with that?"

It works, try it and see. I think you'll be pleasantly surprised.

Why does it work?

The hardest part of sales is to make it to the initial decision, deserve a portion of their hardMoney, but once they made the decision - the hat is down! Mentally, they already own the product. If you ask them - are at the time - for a small additional purchase, they will accept (in large numbers almost) automatically. It is a psychological quirk that are not easily avoided.

Marketing is the creation of systems, the chances of us think and / or receive our products. The distribution system is to earn money and it is our job as a studio owner to maximize profits, wherever and wheneverpossible. This is a simple but efficient practice that the difference between vacation in Hawaii and work throughout the year can mean about.

Once you have your "six words" system in place, you can start now on - "Would you like the giants?"

vegetarian culinary arts sexy vegetables