McDonald's Franchise System Stock Roars Back in Recession
How is it that McDonald's actions quickly, as the stock market was so afraid of? McDonald 's not just a little', touches more than 10% over the previous year, and up to 100% over the last three years. In this year of between 9-11% is phenomenal, especially because we are in a year when we saw the restaurant chain bankruptcies, defaults, and the tourism industry tanked.
Bank shares, the shares of airlines, hotel stocks, retail stocks, carmakers and evenThey call it things are not going well on Wall Street were. However, McDonald's screaming along, but why do you ask? Well, are an efficient and well-oiled machine, with a supply chain more competitive and its affiliates, strong and hungry as their customers. But surely not all, McDonald's is also good otherwise.
McDonald's is aggressive in the market and is not afraid of a price war, knowing that I am one of the most efficient fast-food restaurants in the QSR (quick service restaurant) sector. Their menu "below" speaks directly to consumers, and give the customer exactly what they want.
A consumer who are feeling the pinch of high food prices fuel costs and needs a break, and there are McDonald's with a smile on her back and gives them exactly what they want, a good deal, value, and give them a price fair! Of course, nobody really surprised that> McDonald's is doing well in a living organism, or upward, after all have had some time ago and went through heaven knows how many economic cycles.
The fact is that Ray Kroc started franchising McDonald burgers in commercials, perhaps because until now, McDonald's is so efficient that they get through nearly all the storms. Think about that, because that my friends is the power of franchising.
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